Media Buying Services

Media Planning & Buying for Your Campaign

Are you thinking about advertising on TV for the first time? Perhaps you’re planning to begin running a TV ad again? Our media buying services can help you get your ad campaign up and running smoothly utilising our media planning and buying knowledge and experience.

From small brands and start-up companies to established businesses and corporations, we can work with budgets and projects of all sizes to help generate more exposure, create sales and get people talking about your brand with our media buying services.

Our experienced media buyers understand the intricacies of media planning and buying in the complex TV marketplace and multiplatform distribution areas, ensuring the best return for your marketing spend. Using the latest data, research and analysis, we can negotiate, purchase and monitor advertising campaigns on your behalf, maximising your return on investment.

We can purchase airtime for terrestrial (such as ITV, Channel 4 and Channel 5) and national digital channels (like Sky channels, Food Network and Discovery), to help your ad reach the right audience at the right time.

Media Planning Factors

When we begin the media planning and buying process, we work closely with our clients to address the following points:

Audience – What demographic are you aiming your media to appeal to?

Timing – Are you thinking of peak, daytime or late-night media advertising or a combination thereof?

Channels – Do you want your ad to run on niche digital channels or big terrestrial channels? Do you want to focus on regional or national distribution?

Whether you opt for a CPT (cost per thousand) or a TVR (target number of television ratings) package, we will always recommend the best way to get the most from your budget. In addition, we utilise tools such as Sky Adsmart to provide highly effective campaigns that are accurate in targeting specific audiences to provide a strong ROI.

TV advertising has never been more affordable or accessible and using our media buying services, there’s no time like the present to think about buying airtime for your brand or event. Take a look at ‘Our Work’ to view some of the adverts we’ve recently planned and purchased airtime for.

Fancy a Chat About our Media Buying Services?

Are you ready to embark on a TV advertising campaign? Want to know more about our media buying services, pricing and experience? Then give us a call on 01752 346507 or drop us an email and to talk about your aims, demographic and ideas.